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  February 25, 2018   
Business Services Center
Home :: Business Services :: Business Services Center :: Marketing

Effective marketing is a necessity. It is impossible for you to be successful without good marketing and sales techniques. If you do not sell your product or service, you do not have a business; you have a business idea. You need to let people know about all the wonderful things your business can provide to them, which means that your business must first provide those wonderful things that people are willing to pay for; and that, in turn, means knowing who your customers are, and getting so close to them that you can virtually anticipate their needs and desires.

This information is intended to introduce you to some of the concepts and strategies employed by professional marketing experts in large companies, and to show you how those same concepts and strategies can be adapted to help your business.

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